Items where Author is "Wibowo, Andrean Geraldi Satya"

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Wibowo, Andrean Geraldi Satya (2023) Pengaruh Product Involvement, User-Generated Content, Dan Online Brand Community Terhadap Purchase Intention Dimediasi Oleh Social Media Engagement: Studi Pada Brand Adidas. Jurnal thesis, Sekolah Tinggi Ilmu Ekonomi YKPN Yogyakarta.

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