Items where Author is "Pratama, Fathoni Zaki"

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Thesis

Pratama, Fathoni Zaki (2024) Pengaruh Influencer Marketing Terhadap Niat Beli: Peran Perceived Brand Control, Influencer Persuasive Power, Trust In The Influencer, Dan Post Credibility. Jurnal thesis, Sekolah Tinggi Ilmu Ekonomi YKPN Yogyakarta.

Pratama, Fathoni Zaki (2023) Pengaruh Kualitas Produk, Promosi, Dan Harga Terhadap Keputusan Pembelian Erigo Dengan Word Of Mouth Sebagai Variabel Moderasi. Ringkasan Skripsi thesis, STIE YKPN.

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