Items where Author is "Fataya, Da’isya Arumanda Chitta"

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Thesis

Fataya, Da’isya Arumanda Chitta (2023) Pengaruh Kualitas Produk, Citra Merek, Celebrity Endorser, dan Strategi Promosi terhadap Keputusan Pembelian yang Dimediasi oleh Minat Beli (Studi Kasus Konsumen Koperasi Usaha Mikro, Kecil dan Menengah di Provinsi Daerah Istimewa Yogyakarta). Jurnal thesis, Sekolah Tinggi Ilmu Ekonomi YKPN Yogyakarta.

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